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Investor Executive Summary Q1 2019

Meet Niio - the revolutionary platform for digital art.


Niio - A premium, on-demand, art subscription service enabling access to curated works from leading international artists, delivered and displayed on any screen - transforming physical spaces everywhere.

Opportunity - Every wall across private & public spaces

  • Art is going digital, experiencing the same transformation that Books, Music, and TV have undergone.
     

  • Demand for digital art is growing rapidly, with more creation formats and display platforms available (from 4K video and GIFs to Interactive content such as AR & VR).

Market - Massive $125BN Art market, growing, and shifting to digital

  • $65BN Fine Art Market, $60BN Wall Art Market

  • $9.14BN online market by 2021, 17% buying digital art, spending more, multiple purchases

Needs - Go-to Platform, Enabling Technology, Industry Standards

  • Artists lack dedicated tools to store, showcase, and monetise their multi format works.  

  • Art audiences have no single destination to find and affordably access premium works, on demand.

Currently, the alternative to Niio is a fragmented, slow, painful and expensive purchasing process.

The Solution - Niio, the only robust platform offering dedicated tools and infrastructure for artists and content suppliers, and enabling access to premium content through simplified consumption models

Niio Competitive Advantages - across management, distribution, and consumption:

  • End-to-end content asset management, with robust data storage and secure file sharing

  • Distribution engine with self publishing & rights management

  • Continuous playback of multi format works on any display type

  • A significant, growing catalog of high quality curated digital art from an active, top tier community of leading international artists, curators, galleries and institutions

  • Monthly subscription service to rotating curated art collections, accessible on demand

Niio Highlights - growing ecosystem, major wins in diverse sectors and regions, scalable and easy to replicate:

  • Hospitality: International brand deals including Marriott for 250+ hotels

  • Corporate Sector: Shared work space including Meet in Place - NYC, London, TLV - 100 meeting rooms  

  • Hong Kong: Primary geographic market - gateway to Asia - Deals with leading property conglomerates including Lai Sun, Sino Land

  • Strategic Partnerships: Tier 1 Display manufacturers, leading architects, art advisors and designers

  • Rapidly growing Art  Catalog and Community; 9,000+ artworks from 1,500 top artists & galleries across 58 countries

Team - Proven, Experienced Management Team with Relevant Backgrounds

  • Rob Anders, Co-Founder, CEO - 20 years Start up leadership experience, ex CEO Display Tech company, track record in GTM, scaling revenues, previous exits.

  • Oren Moshe, Co-Founder, CPO & CCO - 20 years Product, Tech & Art Academic experience, ex CEO Product Dev & UX agency, acquired.

  • Albertino Matalon, COO - 18 years Start Up Founder and CFO/COO Experience across Film, Distribution, Gaming and Technology

Board & Advisors Include:

  • Elie Wurtman - Co-founder and general partner at PICO Partners

  • Avi Eyal - Co-founder and Managing partner at Entree Capital

  • Sam Suleman - Chairman Crowne Plaza Board  International Hospitality Expert

  • Steven Sacks - Global Media Art Influencer, Founder bitforms Gallery

Great, so how do I get started? There are 4 simple steps:

Niio is shaping the future of Moving Visual Culture.  Any Art, for any space, on any type of digital canvas. The Go-To Platform for Digital Art

To see more visual examples, please see the Niio Idea Book

Contact: Rob Anders - CEO rob@niio.com

 
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